The City by the Golden Gate and some of its world-famed sight seeing spots

Cartographer(s): Crocker First National Bank
Date: 1953
Place: San Francisco
Dimensions: 50.5 x 40.5 cm (20 x 16 in)
Condition Rating: VG

Out of stock

SKU: NL-01097 Category:

A wonderfully inventive 1950s pictorial map and promotional brochure of San Francisco.


This midcentury pictorial map of San Francisco has a style unlike any other from this era. It uses stylized images fashioned as flags to highlight neighborhoods, cultural institutions, and landmarks within the city. The verso illustrates the history of San Francisco and celebrates its uniqueness. It also contains a small bird’s-eye-view of the Bay Area.

The map was created to promote Crocker First National Bank, a forerunner to Wells Fargo Bank. It was published about one hundred years after the Gold Rush; by drawing attention to the progress and growth of the city during the previous century, the bank ties itself to this idea of success and stability.


Crocker First National Bank

Crocker National Bank was a United States bank headquartered in San Francisco, California. It was acquired by and merged into Wells Fargo Bank in 1986.

Condition Description

Minor wear along fold lines.